Bringing players and fans closer together

Puma asked us to help amplify their brand across their social platforms during the EURO 2012 competition.

They were in the shadow of big spending competitors Adidas and Nike the official sponsors of the tournament. But they did have access to leading players Cesc Fabregas, Tomas Rosiscky and Ukranian sand artist Kasenyia Simonova.

We created the Dreamcatcher, a series of short films that gave a unique insight into the life and dreams of our footballing heroes.

We told their stories through Kasenyia’s amazing sand art and brought fans closer than ever to their footballing heroes.

Bringing dreams to life

Dreamcatcherimage1

 

Cesc Fabregas meets the DreamcatcherCesc storyboard

Tomas Rosiscky meets the DreamcatcherTomas Storyboard

Behind the scenes

 

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