In Search of Incredible

To launch the new ASUS “N Series” laptop we embarked on a global journey in search of the most incredible stories on the planet.

The search was led by creative ambassadors; musician Jason Mraz, photographer Don McCullen and filmmaker Asif Kapadia. The campaign inspired people to send us their own incredible stories and share them with their social communities.

From the thousands of competition entries one incredible story won the amazing prize.
His story was made into a documentary by filmmaker Asif Kapadia. The winners film was screened
during the Sundance film festival.

 

Press and Outdoor

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Digital Advertising

 

Website

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Webisodes

Incredible Sound

 

Incredible Surfer

 

Incredible Voice

 

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