When a child makes contact with ChildLine it could be the one chance the NSPCC have to save them from a life of abuse. Sadly, 1 in every 4 calls to ChildLine goes unanswered.
Our ad highlights this fact and gives the viewer an insight into lives of 4 children whose dreams have been lost to a life of abuse.
Who’s cry for help will go unanswered?
It takes a special person to rehome a Dogs Trust dog. They are quite simply “heroes” in the dogs eyes.
It was that insight which led to this beautiful ad that celebrates those that rehome rescue dogs and inspires more people to do the same.
There are hundreds of dogs still waiting for their special someone.
To launch the new ASUS “N Series” laptop we embarked on a global journey in search of the most incredible stories on the planet.
The search was led by creative ambassadors; musician Jason Mraz, photographer Don McCullen and filmmaker Asif Kapadia. The campaign inspired people to send us their own incredible stories and share them with their social communities.
From the thousands of competition entries one incredible story won the amazing prize.
His story was made into a documentary by filmmaker Asif Kapadia. The winners film was screened
during the Sundance film festival.
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Puma asked us to help amplify their brand across their social platforms during the EURO 2012 competition.
They were in the shadow of big spending competitors Adidas and Nike the official sponsors of the tournament. But they did have access to leading players Cesc Fabregas, Tomas Rosiscky and Ukranian sand artist Kasenyia Simonova.
We created the Dreamcatcher, a series of short films that gave a unique insight into the life and dreams of our footballing heroes.
We told their stories through Kasenyia’s amazing sand art and brought fans closer than ever to their footballing heroes.
We sent our camera crew 14,000 feet up into the sky to convey the energy and excitement that a driver feels when behind the wheel of the Nissan Juke.
We gave the viewer the opportunity to take the jump and apply the finishing touch to the building of the car while in mid air!
Go-pro cameras captured the moment and encouraged our audience to take the jump.
Our own footage was seamlessly blended with the TV ad to create an online advertising campaign that was impossible to ignore.
How do you communicate the amazing climate control technology inside one of the world’s ultimate luxury vehicles? Plant 50 orchids inside it and watch the delicate flowers thrive in perfect conditions.We created a film that showed how the Lexus LS was the ideal environment for these delicate flowers to grow. The film was hand delivered in a beautifully crafted box together with a single orchid,
64 of the 1000 individuals who received the pack went on to buy a Lexus, with 23 buying an LS.
That’s an amazing ROI of 13:1
Awards – DMA Gold
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Take a walk down Brick Lane and you’ll meet the whole world.
Discover graffiti no one has ever seen.
Eat chocolates hand-crafted just for you.
Ride a bespoke bicycle.
Wear a Victorian petticoat.
Swathe yourself in silk.
And savour a samosa.
Behind every door, you’ll find a person, a passion, and a story waiting to be told.
Step into their stories.
Step into Brick Lane Lives.
National Book Tokens have been selling book tokens for over 80 years but with the rise of e books and online gift cards their sales had been in steady decline.
We developed an integrated campaign that positioned National Book Tokens as an “Inspiring Choice”. Our creative idea saw the book token become a ticket to a voyage of discovery, one that starts in a real bookshop.
We recruited some pretty powerful friends to help us: including the most popular children’s character of all – the Gruffalo – who was kind enough to make a personal appearance in our cinema ad along with my daughter!
The campaign generated a 60% increase in website visits and 12% more web sales.
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